Expert Guidance
Tailored for You
ThreadEx Strategy helps brands build and scale Amazon and marketplace businesses.
With deep expertise in Softlines, we specialize in highly variated businesses and complex supply chains.
We believe connection drives ownership—and ownership drives growth.
Who we are
We’re ex‑Amazon, ex‑Nordstrom, ex‑buyers, ex‑planners, ex‑big‑agency—and proudly so.
ThreadEx Strategy was built by people who’ve lived on every side of the table. We thread the needle between strategy and execution, weaving deep retail experience, operational rigor, and relentless tenacity into solutions tailored to your business.
No theory. No fluff. Just smarter execution.
What we do
This is our bread-and-butter. It’s where we shine. We over-index on curiosity, ownership, and drive, so when we get full access to strategy and execution we are at our best. From assortment planning to merchandising to attending back-to-school nights (ask me about that one), we do what’s needed to drive sustainable, profitable sales across the marketplaces that matter.
Already have knowledgeable tacticians but need thought-partnership and experienced analysts to help drive strategy?
We are creative thinkers who connect dots that others might not see. We have bold ideas, measured advice and love knowledge-sharing and sparking success. We know SEO, Ai generated search tactics, production planning, breadth vs depth analytics and more. We are here to help you understand your business from a different lens and realize your sales and profitabily goals.
Have you lost your Amazon super-star but have a team with bandwidth? We offer in-person, shoulder-to-shoulder, real-time human training. We will teach your Amazon Basics, Intermediate or Advanced - meeting them where they are with their understanding and providing tools and templates to help them grow. When we are done, your team will have a 90-day roadmap with additional virtual support.